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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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SEARCH RESULTS FOR: Albums Design

Offering products in your photography business doesn’t mean turning into a pushy salesperson. (Oh, I've said that before!) Done well, selling is just another form of great service. Here’s how to make it feel effortless and truly valuable — for both you and your clients :) 1. Start with the why Don’t jump straight into product talk. In your interactions with clients, help them understand why printing matters. Share stories, examples, and your own philosophy. Be the person who loves their products! Explain how an album becomes a family heirloom. How a framed To View More >>

This entry was posted in Marketing by Alexandria Baugh

Previous |  Contents | Next Download the eBook There are so many reasons why the printed image matters, but long term accessibility to your most treasured photos is surely a deal breaker. Why printed images matter Back in the ’90s I remember walking back to our trade show booth behind two people from a neighbouring stand. They were into IT. As they approached our booth I heard one say to the other, “I feel sorry for these guys. How long can they last in the modern world?” It’s so long ago I feel like they must have been visionaries — how did they know To View More >>

This entry was posted in Marketing by Ian Baugh

If the last couple of years have taught us anything it's to be prepared – so we’re sending our holiday guidelines early so you have you plenty of time to plan for the busy season. We always stress that these are guidelines, not deadlines, but we do encourage you to get your orders in by the following dates, to ensure we can deliver them before the holidays. Things are more normal now than last year — no more lock downs, we hope! But supply challenges and/or courier delays are still quite likely, so please don't wait until the last minute. Start your holiday promotions early and To View More >>

This entry was posted in Product Updates by Alexandria Baugh

What is "aspect ratio", and why can it be a problem? The aspect ratio of an image is the ratio of its width to its height. Unless the aspect ratio of a print or frame matches that of the camera image from which it is made, the original image will need to be cropped. What to do When shooting, bear in mind the finished print that you want to sell. If you frame the subject tightly (with important content out to the edges of the image) you won't be able to crop — you'll need to order prints with the same aspect ratio as the camera. Since most digital camerals have an To View More >>

This entry was posted in , by Victoria Hollings

To that old saying about the only certainties being death and taxes, we need to add CHANGE! Change never ends, and as long as you don’t mind a bit of a roller coaster, it’s way more fun! We have so much coming up over the next weeks and months, we thought we’d better give you a heads-up. If you like what we stand for, we think you’ll love what we’re doing. And what do we stand for? Beautiful photography, beautifully presented. But it’s your opinion that matters, so click through to comment on our blog or Facebook. We’d love to hear To View More >>

This entry was posted in by Melissa Dangerfield

We’re proud to be supporting David and Luke Edmonson at WPPI this year. They’re talking about perhaps the most important challenge facing every professional photographer – how to transform their passion for photography into a successful longterm career. Luke and David want to be known for producing great photography, and serving their clients — but of course every sustainable business needs to generate profits as well. We’re going to publish an article about their sales strategies shortly, along with some of their work, but first we thought you’d like To View More >>

This entry was posted in , , Marketing by Ian Baugh

Betsy and Mark wed in the heart of Toronto, Canada at The Drake Hotel. Their photographer Christine (From Christine Lim Photography), said it was "Such a fun + heartfilled event. I couldn’t have asked to be a part of anything more genuine and, well FUN!" Betsy and Mark chose a 14x10H Duo. Christine has kept the design of this album consistent and timeless. (And it is always nice to see full bleed images!) These rooftop photographs are a lovely selection - and what a lovely Mother Daughter moment. All Duo images are printed on photographic paper using To View More >>

This entry was posted in by Admin

Yesterday I came across these beautiful invitations by Atelier Isabey. I wish I could touch them. I wish you could! Imagine our first sensory experience as babies - touch, taste, smell, sound, vision - how gradually they made the world real and meaningful... And how we realised that the world isn't just out there, that we can design it - make it beautiful - the origin of art, craft, home-making, cooking, gardening... based sometimes on our traditions, sometimes on our own creativity. I know some of us are more conscious of these things than others, but at least for the fortunate among us, finely To View More >>

This entry was posted in , by Admin

I was invited to join the NZ Government's Better by Design US Study Tour 2012, a four day tour of the San Francisco Bay Area where "up to 25 New Zealand business leaders are exposed to best practice examples of international design thinking". The tour began officially last night over dinner at the Town Hall Restaurant, but mine began a week ago when Ian and I arrived in SF for some much-needed down time. Relax, re-energise, and No Work was our mantra. But paradoxically, when we're travelling or on holiday my brain goes into overdrive. Thinking about ethics and aesthetics, ideology and human behaviour, To View More >>

This entry was posted in by Admin

Last year we introduced The Queensberry Press, our first toe-dip into the brave new world of digital offset-printing. Everyone, from our designers to our developers immediately started working hard on v2.0 - starting with a hard look at what you had to say about the first release! So here's what's in The Queensberry Press v2.0. It starts with a really good introductory deal. Order any Queensberry Press book before Friday 20th May 2011 and you'll pay half price. Our discount on all "value packages" also increases from the normal 40% to 50% for the same period (as listed in Photojunction). We've To View More >>

This entry was posted in by Admin